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The Trade-Related Assistance Center (TRAC) at the American Chamber is offering performance-based Trade Certification scholarships to fresh graduates. The Trade-Related Assistance Center, a USAID funded project is extending these scholarships as part of its strategy of enhancing Egypt’s trade relations in the context of the emerging global market. The Certification and training components of this project targets equipping market players and the private sector in Egypt with the necessary international skills and capacities to embark into more viable and lucrative global trade relations. The International Trade Certification is offered by the Import and Export Institute University in Washington , USA. The American University in Cairo (AUC) has exclusivity in offering the Trade Certification Program in Egypt, accordingly TRAC will cooperate with AUC to provide the selected candiates with the Certification program that prepares them to take the International Certification Exam. The Trade Certification Program starts on January 6th, 2008. The certification exam will be offered and corrected by Import and Export Institute, Washington,USA at the premises of the American University in Cairo.
Professional Certificate in International Trade and Marketing Course briefing
Global Marketing
- Purpose of marketing in the planning process, and the ability to use the steps in the strategic planning process toward analyzing a real-world marketing problem
- Terms and concepts used in modern business as they relate to global marketing
- Fundamentals of marketing research
- Marketing survey instrument for use in the global environment
- Forces that shape a firm's marketing strategy
- Analyzing a company's marketing potential with a focus toward global opportunities
- Developing a complete marketing plan, including marketing research instrument (survey), marketing mix decisions, marketing strategies and implementation strategies
Global Culture
- The roots of culture
- Concept of culture and its impact on international trade
- Various major cultural differences around the world
- Impact of globalization on the concept of culture
- Cultural elements that are most likely to impact trade
- Analyze problems resulting from cultural issues
- Cultural forces that shape a firm's marketing strategy
Exporting and Importing Skills Course
- Terminology used in the import/export of goods and services
- The basic knowledge of the documents used in import/export and their usage
- Analysis the import/export potential of a product or service
- Mechanics of primary market research
- Use of secondary market research to make import/export decisions
- Principles of setting a product's price in a foreign market
- Financial tools available to the international manager
Qualifications/requirements for Scholarships:
- Holder of a Bachelor of Arts or Science preferably English section (or equivelant) with a GPA of at least 3.0 or Good.
- Graduates of the years 2003- 2007.
- Fluent in spoken and written English language
- Willing to dedicate time, effort and commitment to this program
- No work Experience is required.
Terms of the Scholarship:
- Applications will undergo a first screening to select the applicants that fit the mentioned above requirements.
- Selected applicants will be contacted to schedule an interview with the selection committee.
- Applicants selected in the interview need to pass an English test.
- The American Chamber of Commerce will cover 50% of the tuition fees of selected candidates (total cost 1920 L.E.). If the selected students conform with the attendance and preformance regulations of the program ( attendance of up-to 80 % of the sessions and average score of at least “good”or B on all in-class tests and quizzes) the Chamber will reimburse them the remaining 50% of the tuition fees by the end of the semester and will cover the cost of their registration/enrollement in the International Trade Certification Exam offered by Import and Export Institute in the United States total $120 each student ($45 registration + $75 exam).
- Candidates for whom the Chamber will bear 100 % of the tuition fees and the Exam registration fees will sign a note declaring that they will reimburse the Chamber with the cost of registration in the International Exam, only if they do not show-up for the exam or they will be required to deposit a cheque in the chamber with this cost, this cheque will only be cashed if they do not take the final exam.
- Students that pass the International Trade Certification Exam will also be placed as interns in reputable international trade companies members of the American Chamber of Commerce( If they wish).
How to apply ?
Candidates are required to apply online and submit an updated CV, a recent photo with a cover letter and a copy of the degree before November 29nd 2007 (Fax: 33381060, Address: 33 Soliman Abaza 9th floor, El Dokki, Cairo) or send it on tscholarship@amcham.org.eg
Candidates that fit the requirements will be contacted to sit for an interview with the selection committee within the two weeks following the deadline. For more information about the International Import-Export institute in Washington (IIEI) please long on to Click Here
Application form
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